Be a beacon for your brand

this is what I was made to do

Hey - I'm Trae

A brand consultant, personal branding photographer, and connector. I lead an incredible team that helps small businesses to elevate their personal brand and grow their business.

Together we are Definitive: a content collective.
Serving heart led, ambitious and growing businesses nation wide.

We take care of all your social media needs so you can get back to leading your team.

Brand coaching options start at 100 an hour with custom branding options available.

Schedule a call

Bees don't waste time explaining to flies why honey is better than poo. I help you attract your bees!

Each branding Photography session is customized to help you emotionally connect with your followers. Step out from behind the same ole-same ole stock photos and show case how amazing you and your team are!

Looking for more images for social media? Wondering what to post next?

Need more content for your website?

Your story is what tell together!



Jason Tracey, Roar Consulting

“When Trae told me she helps her clients tell their story through photos in their natural environment I was sold. It can be really hard for people to get a visual for how I can plug into a team or work side by side with a sales professional. So getting photographed in the moment sounded invaluable. And that was were Trae really kicked ass! She came in like a sniper with a camera snapping great authentic shots- What a Difference Maker and I am so excited to share my pics over the next few months!”

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the process:

I. Connect

Once you inquire with me, we’ll connect about your business and goals for the shoot! When you’re ready to book, I'll send you the contract and retainer to make it official!

II. Plan

You'll complete a detailed questionnaire for you to define your brand, personality + vision for the shoot.

III. Branding session+ Gallery Delivery

We'll capture branded images including lifestyle headshots, your workspace, styled photos of props, tools of your trade, behind the scenes, and any other fun ideas we've planned! Within a few weeks, you'll receive your images via an online gallery!

Contact me to get started!

The Branding Experience begins at $2000.

Please note that spots are available on a first-come, first-served basis and availability is very limited. payment and a signed contract is required to reserve your date.


Trae shares with host, Steve Z of Caerusnet her passion for helping small businesses brand themselves and attract their ideal client. " Your branding is more than just a headshot, and that is what I help my clients understand, and convey through content creation, photos, videos and amazing copy!"

 Photography by Trae and the team at Definitive Co specialize in brand photography and content creation based in Southeast Michigan. Serving large and small businesses across Metro Detroit, Ann Arbor, Ypsilanti, Canton, Dexter, Saline, Plymouth, Northville, South Lyon, Brighton, Howell, Lansing, and surrounding areas.

Trae and team love to travel and have done work in Denver, Colorado and New Jersey and where ever you want to take them!